13 March, 2007 | No comments

Sponsorship

Now we come to a great method to cover any costs we incur - and get a home cinema kit for ourselves (HAHA! - Just joking.)

Now I mentioned previously about getting sponsors to throw a few prizes our way so we can reward the little scouts who forage for suitable free content on our behalf - if they really do - Remember, the 3EMAP program will (for an incredibly low price) provide a list of sites where you can download all the free content you want for yourselves.

But who to approach - who most wants to communicate with our publications’ audiences?

Well, each of you will have different audience priorities but let’s look at the Lad’s Mag market for the time being.

They want to reach a ‘youthful’ audience and lads mags can provide this.
Generally 16-30 years old although the age bleeds below and above this range.
Ignoring the lower end of the age profile, we can still chase beer advertisers, sexlines etc. but we probably wouldn’t be too successful with these.
What we need are sponsors who have a range of products which are frequently manufactured specifically for the young male.

And they need to have a good sense of irony - more on this later !

So who are our ideal sponsors ?

FILM COMPANIES AND DISTRIBUTORS - HURRAH !

They’ll throw product our way to be associated with the edgy culture of the internet viral.

Why? Well, they produce DVDs they need to shift quickly and want to get bums on seats in the cinema en masse to push their movies up the box-office charts.

Now, why the ‘good sense of irony’ you enquire.

Obvious innit.

These film companies are at the forefront of the fight against copyright abuse and like to prosecute kids and their pink-tracksuit wearing mums for downloading movies onto their computers.

Well, the fact that some lads mags are taking advantage of free content without knowing who created it and with no intention of paying for it means that the film companies are offering inducements to individuals to take part in copyright abuse !

HAHAHAHAHAHAHAHAHAHA!

…breathes…You’ve got to laugh, haven’t you.

Nuts2Zoo has provided links to companies who have proved they’re up for a laugh by donating films, DVD players (the cheap stuff, mind you) and other goodies as inducements for people to send us other peoples’ work.
The co-conspirators are on the right of the page in the links section and WE’RE PROVIDING THEM TO YOU, OUR LOYAL AUDIENCE - FREE OF CHARGE !!

Nuts 2 Zoo talked to one such company some time ago to clarify whether we need to clearly verify the ages of prizewinners before we send out an 18 certificate movie as a prize.
“Damn right you do,” was their response.
OOPS ! WE HADN’T BEEN DOING THAT
NEVER MIND..THE COMPANY WASN’T GOING TO KICK UP A STINK WERE THEY? BAD PUBLICITY - HAHA!

MORE TOMORROW….TTFN !